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Our Story - CrazyLister - Two Crazy eBay Sellers & eBay Software Innovators
From eBay buyers, to eBay sellers, to eBay software innovators.
CrazyLister - How We Got Started:
From Drop Shipping --- to --- Drag 'N Drop Software Innovators.
CrazyLister is a tool to create dynamite eBay listings.
CrazyLister
CrazyLister Blog Article - EBAY SELLERS JOURNEY TO $100,000 A MONTH

Our story starts out a few years ago when I was shopping around eBay for a GPS device. I ended up making a questionable purchase from an anonymous seller in China. The listing for the item had a formidable wall of text, mixed media font styles and colors, and even a smattering of kitschy pictures completely unrelated to the product being sold.

What was this disorganized mayhem?

It was not the item or the seller, but the listing itself that triggered my bias against purchasing this product. The phrase, “you get what you pay for,” ran through my head more than once. However, I bit the bullet and made the purchase because hey, it was cheap.

As luck would have it, I got a whole lot more than what I had paid for: a great item for a bargain price. I was genuinely surprised by the fantastic quality of the product because the listing for the device – to put it bluntly – was terrible. But the truth of the matter remained: I had wrongly assumed that the quality of the item would be poor, or at the very least suspect based on listing description. After checking up on similar listings for GPS devices, I discovered that these listings followed in the same vein of haphazard, even bizarre product listings which cheapened the face value of their items tremendously.

CrazyLister Image

I was struck by a crazy idea. Why not create a more professional description for the same GPS devices and sell them at a higher turnover rate. A quick phone call later with my partner solidified our decision to become sellers on eBay. With our plan firmly in place, we contacted the very same eBay seller who I had originally purchased my GPS device from. He agreed to be our dropshipper. We were in business.

Some six months later we were ranked amongst the best eBay sellers of GPS devices. Our listings topped search results on eBay US, UK, Australia, France and Germany despite the fact that our prices were far from the lowest.

A few months later, eBay awarded our business with a certificate of achievement for the highest conversion rate of sales for our product category (GPS equipment).

CrazyLister Certificate Picture

So how did we do it? The answer is simple: we optimized the listing descriptions of our competitors and created specialized listings that answered the needs of our shoppers, thus snaking the competition and boosting sales. We did not lower our margins and scrape by with a high volume of sales and low margins; in fact we raised prices compared to our competition.

The difference was in how we carefully crafted our listing descriptions. By removing unnecessary information and bringing focus to all relevant information using images and strategic highlighting choices. But how? How did we do all that? CrazyLister Image
Well, I don't know about you, but personally I don’t know much about HTML nor am I skilled in web design. When I was working as a seller on eBay, I had to spend days watching photoshop instructional videos, (read: snooze). Through meticulous work (and by meticulous I mean tedious work) and with a lot of blood, sweat and tears, I managed to revise the listings according to the various input we received about our GPS devices – you may recall that's how I started out on eBay. CrazyLister Image

 

CrazyLister

But then it dawned on me: there should be an easier way to create professional, aesthetic listings without extensive knowledge in web design. So I shopped around for an editor that could do the coding for me. Unfortunately, this is what I discovered:

There are a lot of tools to create listings, the problem is that none combine the two simple features that I absolutely required:

1. Easy to use – I needed an editing tool that was simple.

2. Total customization – why use generic templates when I know exactly what I need? I needed an editor that I could use and manipulate to create the exact listing I WANTED, not be forced to work around a generic design.

But an editor with those specifications did not exist. Either you needed to know HTML to code custom listing or use generic template services. Admittedly generic templates are easy to use, however they do not allow complete customization. Customization of design listing is crucial for being able to respond customer’s concerns and feedbacks – without that there is no way I could address my customer’s needs and improve my conversion rate without complete customization.

I had a big problem. So, with a lot of hard work and a dedicated team of optimization specialists, we created CrazyLister.com.

CrazyLister Create Better eBay Listings
CrazyLister is a tool to create eBay listings from scratch
or customize eBay auction templates.

CrazyLister is a super easy Drag&Drop editor for eBay sellers. It allows any seller with zero coding skills to create professional, 100% customizable listings. Making a change to a listing takes only minutes or seconds, compared to hours of coding. And it gets better: if I want to add a YouTube video to my listing I simply use CrazyLister’s editor to drag the video icon onto my design template and input the URL address of the video. Try comparing this to manually copying a piece of code from YouTube and finding the correct location in the HTML code of the description, only to realize that YouTube code is not compatible with eBay… talk about a headache!
With CrazyLister, we made things simple. Using our editor makes the listing process fun and intuitive, here’s what our users have to say:

“It’s simple and intuitive; it really makes listing fun!”

“If you have been battling your listings to look professional and you are a bit of a dinosaur like me with HTML code, check CrazyLister out!”

That is why I recommend that for advanced, professional listings, use CrazyLister to easily create or revise your current listings to make them stand from the crowd.

Viktor Levitin
CEO, Founder at CrazyLister.com

Get started today designing your own power-house listings with: CrazyLister

For an informative article for creating powerful eBay listings read:
The Perfect eBay Listing: How We Boosted Our Sales by 220%
CrazyLister
 
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